The Past, Present, and Future of Medical Misinformation

Fake political news has dominated the headlines over the past few years, but the proliferation of science denial and misinformation about health and medicine has also caused widespread concern. 

Maximizing the Value of Regulatory Medical Writing

Are you a regulatory medical writer who is concerned about proving your mettle?

Regulatory medical writers play a critical role in the drug development and approval processes. Yet their role is often misunderstood and undervalued.

Evidence-Based Decision-Making in Public Health

Scientists are having a rough go of it right now. They are being harassed at record levels, especially for sharing public health information related to the COVID-19 pandemic.

It’s gotten so bad that scientists on Twitter are “heading for the exit.” In this climate, how can medical communicators increase the public’s trust in science? 

The Future of Science Communication: Visual, Social, and Unbiased

Are you prepared for the next generation of science communication?

These days, inaccurate science can spread online like an out-of-control pandemic, but medical communicators are often the first line of defense against medical disinformation.

By paying attention to the advances in technology and the needs of particular audiences, medical writers and editors can help create and disseminate materials that will help consumers assess conflicting claims.

Conversance with Fundamentals of Health Economics

By Robert J. Bonk, PhD

Medical communicators need a level of conversance with terminology and concepts in the field of health economics as cost becomes an outcome for treatment decisions. This blog introduces the fundamentals of health economics to medical communicators.

Compare and Contrast: The Growing World of Health Economics and Outcomes Research (HEOR)

As health care costs continue to rise, medical communicators can play a role in health care policy and practice by participating in Health Economics and Outcomes Research (HEOR)—a growing field with opportunities for medical communicators. 

What is HEOR, and how does it contribute to scientific knowledge? What are the guidelines for reporting results of HEOR studies?